Our Fall 2012 Lookbook, Meet Me Where the Sidewalk Ends, was one helluva crazy/insane/whywhyWHYdowedothistoourselves shoot. From running around nonstop carrying camera equipment, clothes, shoes, makeup, and models in heels to eleven different locations to getting kicked out of laundromats and being centimeters away from death by norcal cold. Let’s just say we would all do it all over again just because it was that much worth it.

 

 

A Mt. Everest of Too Faced makeup, heaven….is that you?

 

 

 

We like to think that our CEO inspired this awesome eyeshadow name

 

 

 

It’s 6 am and Rina still looks better than the rest of us.

 

 

 

It doesn’t look like it right now but we were freezing our balls off at this overlook. Definitely one of the coldest scenes of the shoot.

 

 

 

 

Yet Rina makes cold look so effing good.

 

 

 

Then we ran over to the most awesomest, boho-hipster-iest apartment you could find in all of NorCal.

 

 

 

Us too, apt, us too…

 

 

 

Alyssa maxin’ out for her debut.

 

 

 

Vu Bui gettin’ that crucial shot for the video.

 

 

 

 

 

Easily the most comfortable scene of the day.

 

 

 

Stephanie Williams making photography look easy as cake

 

 

Why yes, that is a unicorn…

 

 

 

..and yes, we are in a taxidermy store.

 

 

 

Butterflies, scorpions, and tarantulas galore!

 

 

 

 

 

Wigs + Chinatown = A must.

 

 

 

Golden Gate, why you hella beautiful?

 

 

 

 

Modeling ain’t no thang…

 

 

 

 

Alyssa’s ready for her close-up.

 

 

 

 

 

Havin’ a little fun…

 

 

Goosebumps: literally and figuratively.

 

 

 

Last shot of the day and we’re beyond the definition of stoked.

 

XoXo,
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